What we can take off your plate.

Marketing strategy

We start by looking at the business as a customer would: what it offers, who it is for and how it compares. From there we define the positioning, the core messages and the channels worth investing in, then turn it into a roadmap the team can follow quarter by quarter.

Includes

• Brand and market audit
• Target audience definition
• Positioning and key messages
• Channel plan and budget priorities
• Quarterly marketing roadmap

Social media management

Consistency matters more than volume. We build a content strategy that fits the brand and the time available, plan it in a shared calendar, coordinate production and handle publishing and replies, so the accounts stay active without taking over the owner's week.

Includes

• Content strategy and editorial lines
• Monthly content calendar
• Coordination with photographers, designers and creators
• Publishing and community management
• Monthly performance review

Audience development

We look at who already follows and buys, find where similar people spend their time, and build a growth plan around it. That can mean new formats, collaborations with creators or brands, or simply fixing what stops visitors from turning into customers.

Includes

• Audience research and personas
• Growth plan by platform
• Creator and brand partnerships
• Engagement and conversion tracking

Team and talent management

Marketing usually involves several people: employees, freelancers, agencies, sometimes creators. We clarify who does what, set up a simple way of working together and act as the point of contact that keeps everyone moving in the same direction.

Includes

• Roles and responsibilities
• Freelancer and vendor coordination
• Talent and creator management
• Meeting and reporting rhythm

Business operations

Good marketing depends on what happens behind it. We map how work actually gets done, remove the steps that slow it down and set up the tools and documentation that let the business run without everything going through one person.

Includes

• Workflow mapping
• Project management and tool setup
• Process documentation
• KPI and reporting dashboards